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METRC in California

The California cannabis industry has come a long way since the passage of Proposition 64 in 2016, which legalized the recreational use of marijuana in the state. As the industry continues to grow and evolve, the need for effective regulation and oversight is paramount to ensure consumer safety and prevent illegal activities. One of the key tools for accomplishing this is Metrc, a track and trace software system used by state regulators to monitor the movement of cannabis products from seed to sale. In this blog post, we will explore the role of Metrc in the California cannabis industry and how it impacts cultivators, manufacturers, and dispensaries alike.

What is Metrc?

Metrc (Marijuana Enforcement Tracking Reporting Compliance) is a cloud-based software system designed to track the production, transportation, and sale of cannabis products. Developed by Franwell Inc., the system provides regulators with the necessary tools to monitor the entire cannabis supply chain and prevent the diversion of legal cannabis to the black market. It is currently used in 14 states, including California, to ensure compliance with state regulations and maintain transparency within the industry.

How Does Metrc Work?

Metrc utilizes Radio Frequency Identification (RFID) tags to track cannabis plants and products throughout their lifecycle. Each plant and package is assigned a unique identification number, which is linked to a digital profile containing critical information such as strain, weight, and testing results.

Cultivators, manufacturers, and dispensaries are required to report various data points to Metrc, such as plant cultivation stages, harvest batches, and inventory transfers. This data is made available to state regulators in real-time, allowing them to closely monitor and identify any potential discrepancies or violations.

Metrc and the California Cannabis Industry

The California Bureau of Cannabis Control (BCC) implemented Metrc as the state’s track and trace system in 2018. Since then, the system has played a crucial role in maintaining transparency and ensuring compliance with state regulations.

For cultivators, the implementation of Metrc has streamlined the cultivation process by providing a digital platform for tracking plants and harvests. This allows cultivators to maintain accurate records, manage inventory, and quickly respond to any regulatory inquiries.

Manufacturers also benefit from Metrc’s comprehensive tracking capabilities, as the system allows them to accurately record the movement of cannabis products between different stages of production. This enables manufacturers to maintain a clear understanding of their inventory levels and comply with state-mandated testing requirements.

Dispensaries are required to use Metrc to track the sale of cannabis products to consumers. This ensures that all products sold in licensed dispensaries have been tested and comply with state regulations, ultimately protecting consumers and promoting public health.

Challenges and Criticisms

While Metrc has played a significant role in shaping California’s cannabis industry, it is not without its challenges and criticisms. Some industry stakeholders argue that the system can be overly complex and burdensome, requiring a significant investment in time and resources to maintain compliance. Additionally, there are concerns about the costs associated with implementing and maintaining the Metrc system, which can be prohibitive for smaller businesses.

However, proponents of Metrc argue that the system is necessary to ensure the integrity and safety of the industry, and that the long-term benefits outweigh the short-term costs.


Metrc has had a profound impact on the California cannabis industry by providing a comprehensive track and trace system that helps maintain transparency and ensure compliance with state regulations. While it may pose challenges for some businesses, the software has undoubtedly played a crucial role in shaping the industry and promoting consumer safety. As the cannabis industry continues to evolve, it will be interesting to see how Metrc and similar systems adapt to meet the needs of this ever-changing landscape.